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Wasp Barcode Technologies Announces Increased Margins and Significant Changes to Partner Program

Up to 35 percent margins for top partners, double-digit solutions growth, and enhanced training options equate to an unbeatable partner program

(PLANO, Texas- January 28, 2015) - Wasp Barcode Technologies, a leading provider of small business productivity systems, today announces improvements to its partner program. Offering an unprecedented margin for the IT channel, Wasp is including additional margins for gold and platinum-ranked partners as well as free training.

"The future of our success relates directly to our partners' success," said Brian Sutter, director of marketing, Wasp Barcode Technologies. "The No. 1 request we receive from our channel partners is help increasing their margins. We wanted to show our VARs we value their partnerships, which is why we now offer increased margins, free training resources, and educational partner events."

Wasp's partner program has three levels: WaspLink Premier, Gold, and Platinum.

WaspLink Premier enjoys the following benefits:

  • Marketing support with content SKUs, images and videos
  • Pre-sales support and VAR team sales support
  • WaspLink Newsletter
  • Free Web-training

WaspLink Gold Partners enjoy Premier benefits in addition to the following:

  • 10 percent additional discount on all Wasp products and software
  • Software leads
  • Live, Web certification training for each product
  • Dedicated channel account manager

WaspLink Platinum Partners enjoy Premier benefits in addition to the following:

  • 15 percent additional discount on all Wasp products and software
  • Prequalified, hot software leads
  • Annual onsite certification partner events
  • Included in social media campaigns and listing on Wasp website
  • Dedicated channel account manager

"We truly care about the success of our partners and feel we have built one of the top partner programs in the channel," said Cindy Moffitt, channel sales manager, Wasp Barcode Technologies. "To further prove our commitment to our partners, we are substantially increasing their margins. Now, our top partners can expect to make upwards of 35 percent margins on our products line. Comparatively, almost no other IT channel partner provider can meet Wasp’s margins."

Wasp has more than 1,500 total resellers, and anticipates approximately 20 percent growth in its solutions products from top partners. With continued partner presence in government, healthcare, IT, education and small business verticals, Wasp predicts continued growth in the coming years.

"We’ve worked with Wasp Barcode Technologies for more than eight years," said Don Powers, Powers Scanning Solutions. "First joining the WaspLink partner program because of its unique and easy-to-sell solutions and great support, we are ecstatic about how much they are increasing their margins and their commitment to their partners."


Press Contact:
Meghan Matheny
BLASTmedia for Wasp Barcode Technologies
317.806.1900 Ext. 115